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Brand identity creation made simple

Create your memorable brand identity with easy-to-use tools in Picsart, regardless of your design skill level. Tap into the brand identity generator’s state-of-the-art AI to generate memorable logo designs from scratch, select brand colors and typography, and create reusable brand templates for a streamlined workflow.

Create a brand identity
online brand identity generator
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Effortless logo creation

No logo? No problem! Create one in seconds with the AI logo generator. Upload your favorite logo examples to get designs that are similar.

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Brand identity asset library

Explore Picsart’s vast library of fonts and text styles to find the perfect assets for your brand, whether it's something subtle or bold.

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Reusable brand templates

Browse or create your own template, tailored to your brand identity to make content faster.

Brands that get noticed.
Generate brand kitCreate AI GIFsMake AI imagesGenerate AI fontsCreate AI contentMake AI videosGenerate AI cartoon characterCreate AI templatesMake AI artGenerate logo

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What is a brand identity (or visual identity)?

A brand identity, also known as a visual identity, is a collection of assets that define the look and feel of a product or service. This means the colors, fonts, and graphics. Combined, these will define an aesthetic for the way your brand expresses itself visually.

How to create a brand identity

1

Open AI logo maker

Use the Start creating button to get started.

2

Generate a logo

3

Create a brand identity

4

Adjust your kit

how to create a brand identity

Craft a unique look and feel with the brand identity generator

Create a brand identity with Picsart that’s totally you. Create custom logos and pick the perfect fonts and colors without needing branding or design expertise. It’s all about building a vibe that stands out and makes people remember your brand. Technical tasks like designing and drawing can be safely delegated to Picsart’s state-of-the-art AI and easy-to-use tools.

create a brand identity

Present a consistent look across platforms

Picsart's brand identity creator makes it easy to stay on-brand so your audience instantly recognizes you. After creating your brand colors and style, save your assets within Picsart's Brand Kit to keep your brand looking sharp everywhere online – your website, socials, or ads.

generate brand identity and present a consistent look

Streamline your creative process with Picsart

Why juggle a bunch of tools when you can do it all in one place? Easily access your brand kit when creating both digital and physical collaterals with Picsart. Design reusable templates tailored to your brand and easily adjust your designs for various content formats with the image resizer. Everything you need is built into one, easy-to-use interface that just lives inside a browser tab so you can do brand identity creation with minimal effort but maximal impact.

quick and easy brand identity creator

Find all you need to create a brand identity in one place

Logo templates

Choose from a massive library of professionally designed logo templates that you can edit in just a few clicks. ready for quick customization. You can easily edit them to fit your brand’s style in just a few steps.

logo templates

Logo generator

Need a logo, fast? Let the AI logo generator do the heavy lifting and deliver a high-quality logo with minimal effort. The state-of-the-art AI will even masterfully incorporate your brand name into the design, and you can even upload logo examples to get similar designs.

logo generator

Custom fonts and text styles

Easily import your brand’s font or explore Picsart’s vast library of fonts and text styles. Whether you want something bold or subtle, you’ll find the perfect match that works perfectly with your branding. Want full control over how your text appears in your content? Adjust color, size, alignment, and bend with ease.

custom fonts and text styles

Brand identity generator FAQ

A brand identity, also known as visual identity, is the visual representation of a brand, including its logo, color scheme, typography, and overall visual style. It is designed to communicate the brand's values, personality, and unique selling proposition.

Tap into Picsart’s AI logo maker to generate a logo first and then automatically create a brand identity. Already have a logo? Just tap into the brand kit tool to upload your assets and create reusable templates that are tailored to your brand.

Yes, you can upload your logo and brand assets to Picsart and conveniently access them during your content creation.

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Change background color

Switch to a solid-color background with ease.

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AI image generator

Type your vision and let AI transform your words into fascinating images.

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Photo editor

Finetune your images with trendy fonts, filters and effects, stickers, and more.

PricingSave big

Generate AI design for creator-ready projects

Pro

Most popular

AI tools for everyday creative work.

$15 $10.5/mo
Billed yearly
You save $54 with yearly
Trending models
Full access
  • Nano Banana Pro180 MP
  • Nano Banana 290 MP
  • Kling 3.01080p 30s
  • Seedance 2.51080p 12s
Free access
  • Flux.2 KleinUnlimited access
  • Access to all photo & video editing features
  • Advanced background & object removal
  • Parallel video generations with the world's most powerful AI video models
  • Unlimited image generations with Flex.2 Klein
  • 1-tap image enhancer
  • Millions of stock photos & Getty video clips
  • Selection of trendy fonts, text styles & stickers
  • Thousands of premium templates
  • Support for 3+ brand kits
  • Bulk edit up to 50 images at once
  • 100 GB of cloud storage
New features:
  • Auto-generate content from your terminal or agent with the Picsart CLI
  • Use Picsart inside Claude Code, Cursor, and ChatGPT via MCP — coming soon
  • AI agents for multi-step workflows and batch generation — coming soon

Ultra

Most powerful

Heavy AI usage for creators & teams.

$45 $24.5/mo
Billed yearly, per seat
You save $246 with yearly
Trending models
Full access
  • Nano Banana Pro180 MP
  • Nano Banana 290 MP
  • Kling 3.01080p 30s
  • Seedance 2.51080p 12s
Free access
  • Flux.2 KleinUnlimited access
  • Everything in Pro
  • Early access to advanced AI features
  • Leading AI models to design & automate workflows (Nano Banana, Veo 3, Seedance 2.0 & more)
  • Parallel video generations with the world's most powerful AI video models
  • Unlimited image generations with Flex.2 Klein
  • Support for 10+ brand kits
  • Add team seats
  • Create ad variations and localize
  • Track ads performance
  • 2000 credits for API services
  • Bulk edit up to 100 images at once
  • 300 GB of cloud storage per seat
New features:
  • Auto-generate content from your terminal or agent with the Picsart CLI
  • Use Picsart inside Claude Code, Cursor, and ChatGPT via MCP — coming soon
  • AI agents for multi-step workflows and batch generation — coming soon

Enterprise

Custom AI solutions for large organizations.

Custom credit volume
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Custom
Contact for pricing
  • Access to photo & video editor SDKs
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  • Embed professional-grade editing into your product or workflow
  • Fully configurable editing experience
  • White-label to match your brand
  • Support for built-in marketing, e-commerce & printing use cases
  • Bring your own assets: images, templates & fonts
  • Enterprise-grade security, SLAs & support
  • Dedicated account manager