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How to turn rough ideas into prompts and shot lists with Picsart Flow Copilot

WORKFLOWS4 minIntermediate

Turn loose creative ideas into structured prompts, shot lists, and visual directions with Flow Copilot.

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What you'll learn

  • Start a Flow workflow with a simple creative idea
  • Generate scripts and shot lists using Copilot
  • Create image prompts and visual outputs
  • Organize and export your complete project plan

What is Picsart Flow Copilot?

Flow Copilot is an AI assistant inside Picsart Flow that helps you develop creative projects from start to finish. Type in a rough idea, and Copilot generates scripts, shot lists, image prompts, and even visual outputs. Think of it as a creative partner that turns your scattered thoughts into an organized production plan.

Common use cases

  • Social media campaigns: Turn a product idea into a full content calendar with posts and visuals
  • Video production: Generate shot lists and storyboards from a basic concept
  • Marketing materials: Create ad copy variations with matching image prompts
  • Brand storytelling: Develop narrative scripts with corresponding visual scenes
  • Content planning: Outline blog posts or articles with supporting image ideas

Build your workflow step by step

STEP 1: Open Flow

  • On web: Open Flow and start a new workflow from the current product surface.
Start creating workflows

STEP 2: Describe your idea to Copilot

Type your rough concept into the Copilot chat. Be specific about your goal but don't worry about perfect formatting:

  • Project type: Mention if it's a video, photo series, campaign, or post
  • Subject matter: Describe what you want to create (product launch, tutorial, ad)
  • Tone or style: Add any mood, aesthetic, or audience details
  • Output needs: Specify if you need scripts, shot lists, prompts, or all three

STEP 3: Review generated content

Copilot will create your workflow components. Review the script, shot list, and image prompts it generated. Click on any section to edit text, adjust prompts, or refine details. Ask Copilot to regenerate specific parts if needed.

STEP 4: Generate visuals and export

Check that your workflow includes all necessary elements: Not satisfied? Ask Copilot to adjust tone, add more shots, or regenerate specific prompts. Once ready, use the prompts to generate images or export your workflow for your team.

  • Verify script matches your brand voice and goals
  • Confirm shot list covers all key moments or scenes
  • Review image prompts for clarity and visual consistency
Build your workflow

Tips for best results

💡 Be specific about deliverables

Tell Copilot exactly what you need upfront. "Create a 30-second video script with 5 shots" works better than "make a video."

💡 Iterate with follow-up questions

Copilot learns from your feedback. Ask it to make the tone more casual, add detail to shot 3, or generate alternate versions.

💡 Start broad, then narrow

Begin with your big idea, let Copilot generate the structure, then refine specific sections. This saves time compared to micromanaging from the start.

💡 Use prompts to generate images

Copy the image prompts Copilot creates and paste them into AI image generators within Flow. You'll get visuals that match your script and shot list.

Frequently asked questions

Flow Copilot handles video scripts, photo series, marketing campaigns, social media content, and brand storytelling projects. It generates scripts, shot lists, image prompts, and helps organize your creative workflow from concept to final output. You can use it for anything that needs planning and visual direction.

Flow availability can vary by surface and account state. Use the current Flow product link and your signed-in Picsart workspace to confirm where Copilot is available before starting your workflow.

Be specific about your project type, audience, and desired output. Instead of "create content about coffee," try "write a 15-second Instagram Reel script about cold brew for millennials, include 3 shot ideas." The more context you provide, the more useful Copilot's suggestions will be. You can always refine with follow-up questions.

Copilot creates detailed image prompts based on your project. You can then use those prompts with AI image generators inside Flow to create the actual visuals. This two-step process gives you control over the final look while saving time on planning and prompt writing.

Ready to build faster?

Turn your next creative idea into a complete workflow with Flow Copilot.

Start creating workflows